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PROGRAMMATIC
SOLUTIONS

Cinema & OOH Flexibility

Drive Real-Time Results

Cineplex Media’s programmatic solutions support full-funnel brand awareness objectives through premium static and video placements in brand-safe, high-attention environments.

Digital directional sign in a shopping mall guiding visitors to the food court

Programmatic Inventory

  • Cinema audience watching a holiday-themed ad featuring a dog in a Santa hat and a cat wearing a festive scarf

    Cinema

    Unlock premium video and immersive, high-attention environments with cinema advertising, including digital lobby screens and the big screen.
  • Person holding a smartphone displaying a mobile app with video content and ads

    Online and Mobile

    Display banners and video preroll placements across premium digital experiences.
  • Large digital billboard inside CF Toronto Eaton Centre displaying advertisement above Uniqlo store

    Digital Out-of-Home (DOOH)

    Digital out-of-home advertising in Canada's premier shopping centres and entertainment venues, including The Rec Room and Playdium.

The Programmatic Advantage

Seamless, Automated Buying

We make it fast and simple for advertisers to book high-impact cinema, online, and out-of-home programmatic inventory. Quick campaign launches ensure seasonal and tentpole opportunities are fully maximized.

Digital display in a shopping mall showing Pandora sale advertisement with up to 50% off

Precision Targeting

Flexible targeting helps advertisers reach audiences nationally, regionally, or down to the geo level. With precise frequency control, your message appears exactly when and where it matters.

Cinema audience viewing Air Canada advertisement with aerial view of Montreal and the text “It’s time to show up”

Prime Location & Positioning

With access to Canada's most highly trafficked destinations and strategically placed, contextually relevant screens, Cineplex Media's programmatic offering puts your brand in front of audiences where attention is highest - ensuring your message appears in some of the country's most premium environments.

Large digital billboard inside CF Toronto Eaton Centre promoting upcoming Simons store opening

Quality Video Capability

Complement your video strategy with high-attention cinema environments. With impactful video placements on cinema lobby screens and the big screen, Cineplex Media helps amplify your message and maximize reach where audiences are engaged and receptive.

Cinema audience watching Wendy’s advertisement on big screen with the slogan “We keep it fresh”

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