Pre-Show
Imagine your brand up on the big screen as guests settle in to enjoy their movie night. A combination of well-placed advertisements and interactive content that ranges from exclusive interviews with the biggest movie stars and behind-the-scenes footage from the years biggest upcoming releases to engaging TimePlay enabled trivia and games, the Pre-Show provides an efficient and effective platform to be seen on the big screen.
Canadian Cinema Pre-Show Equals Ad Effectiveness
59%
Advertising awareness84%
Correct brand association41%
LikeabilityCinema Advertising Pre-Show Impact Study 2017-2020, Cineplex Insight via Vision Critical & Strategic Marketing Counsel
Perfect For Your Local Market!
- The Pre-Show provides a custom entertainment environment that puts your message amongst the biggest titles from Hollywood.
- Low cost! This big-screen opportunity is designed to drive local market sales for clients.
- Select your theatre(s), movie(s) or genre(s) to reach your target.
- Short lead-times for booking and creative.
- In-house creative team (if required) to help you look good.
- Strongest ad receptivity and the lowest ad avoidance vs. radio, OOH and newspaper = better ROI.
- Actual audience number based on ticket sales and measured auditorium traffic by show-time.